Hi! I’m a data-obsessed digital strategist with a playbook as eclectic as my Netflix queue. By day, I optimise brands and automate workflows; by night, you’ll find me debating cricket tactics, screaming at football highlights, or shamelessly singing along at live concerts (my showerhead is my biggest fan).

When I’m not dissecting consumer trends or leading high-performing teams, I’m probably binge-watching Big Bang Theory for the 10th time (”Bazinga!”), diving into the upside-down world of Stranger Things, or solving Law & Order: SVU cases before Olivia Benson can. Bonus: I’m a board game fanatic—if it involves critical thinking, count me in. Just don’t cry when I dominate Settlers of Catan.

Professional SparkNotes:

As a leader with 18+ years of experience, I turn data into dollars and customer insights into competitive superpowers. My track record? Spearheading digital marketing and transformations for a Caribbean financial giant, turbocharging brands’ online presence across social media and apps, and making clunky processes as smooth as a well-executed cover drive. I’ve got a knack for leading teams that thrive on innovation—think of me as the “Steve Harrington” of problem-solving (hair flip optional).

Why I’m Uniquely Nerdy:

Armed with a Master’s in Applied Psychology and certifications in data analysis + automation, I blend human behaviour with tech to craft marketing that actually resonates. My mantra? “Learning keeps you sharp, but unlearning outdated strategies? That’s how you hit sixes.” Whether I’m A/B testing campaigns or testing theories from my latest logic puzzle, I live for the “aha!” moment.

Magic Keywords (For Bots & Humans):

Digital Marketing Strategy | Data-Driven Decision Making | Process Automation Expert | Customer Experience Optimisation | Cross-Functional Team Leadership | Digital Transformation | Consumer Behaviour Analysis | Applied Psychology Degree

Let’s Collaborate If…

You want a leader who geeks out over pivot tables and plot twists, treats your brand like a championship final, and believes the best ideas come from mixing data with a dash of Big Bang Theory humour. Let’s turn your goals into victories—and maybe debate whether cricket or football has the better underdog stories along the way.

P.S. I’m currently Google-ing “how to automate my plant-watering schedule.” Success rate: TBD.